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Hierarchical Research on Pragmatic Failures of Apology in Public Events Under the Vision of New Media

作者:Kiwi; Zhu; Rose; Marypubliceventsapologypragmaticfailure

摘要:Under the new media,the dissemination and the influence of public events are often far more profound than traditional media.Therefore,it has gained a high degree of social attention.We take the apology mistakes in public events as an example,sort out the types and causes of the mistakes into a context,and propose some relevant strategies.

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